Brokers’ Website a one-stop shop

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Posted on Fri, Feb. 29, 2008

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Brokers’ Web site a one-stop shop

By SANDRA BAKER

Star-Telegram Staff Writer

Two Plano-based real estate brokers have teamed up to develop a Web site that they say will make finding a new house easier.

Brad Holden and Brad Oellermann, who a year ago formed Builders Information Marketing Services, on Saturday will launch www.homeferret.com, which features the new-home communities in the Metroplex offered by 32 home builders, including 25 national companies.

The men said their site is a one-stop shop because it puts an end to having to log on to each builder Web site to see what’s available. Searches can be made by city and price range, or by builder.

Holden and Oellermann said they spent several months researching and gathering the information from the builders.

“All of their communities are available,” Oellermann said.

SANDRA BAKER, 817-390-7727
sabaker@star-telegram.com

A 25 FOOT BLUE FERRET IN TEXAS?

A 25 foot blue ferret with an unknown name will be unveiled in Texas. Dallas-based Homeferret.com will launch its new home search website on March 1^st, 2008, a free service to homebuyers and realtors in the DFW Metroplex. The voice of Brooke Layne, the original host of the show “Hot on Homes” will guide visitors through an interactive home search process, based on realtors and buyers’ specific preferences. Extensive detail, including floor plans, photos of homes, neighborhood demographics and amenities will also be provided to help users narrow their searches.  

“Until now, there hasn’t been any successful sites dedicated primarily to new homes with local up to date information in the DFW market,” states Bradley Oellermann, Co-founder of Homeferret.com. Unlike larger sites such as Realtor.com, Newhomesource.com, or INest.com, the ferret has a distinct advantage. They will show the conveniences and lifestyles to anyone searching on the site with locations of schools, hospitals, grocery stores, and banks provided by Google Maps.

            According to the National Association of Realtors, nearly 87% of Americans start their home search on the internet.  “We believe that with increasing popularity of the internet, the home buying process will begin online.  Homeferret.com will facilitate that process for buyers and realtors needs.”